Blog
Physical Therapy Marketing Strategies
As a professional within the physical therapy industry, your time and your expertise are best spent focusing on the treatment and overall care of your patients to ensure optimal outcomes. While your time and efforts boost the outcomes that your patients experience, it...
Physical Therapy Continuing Education
If you are a practicing PT within the State of Colorado, it is imperative that you learn as much as you are able to regarding continuing education and the requirements of the state so that you do not experience any lapses in your licensure. In this brief guide, we...
Wound Care Guide for Physical Therapists
As a physical therapist, you have the skills and knowledge to assist your patients with wound care. You even have the option of becoming a board-certified management clinical specialist. It has been estimated that wounds negatively impact over 1 million individuals...
Pelvic Health & Obstetrics Physical Therapy
If you are a physical therapist that has a passion pertaining to pelvic health & obstetrics, you will be pleased to know that you may now specialize in obstetrics or pelvic health physical therapy. These are identified as “CAPP-Pelvic” and “CAPP-OB”, respectively....
Women’s Certified Specialist (WCS)
A women’s certified specialist or “WCS” is a specialist that demonstrates an extremely advanced level of knowledge in clinical science, foundational science, client management, behavioral science, and practice management within the area of physical therapy for women....
Obtaining a Certification in the Specialization of Nutritional Physical Therapy
As a physical therapist, it is likely that you understand the impact of nutrition on a patient’s recovery and general level of function. Regardless of what type of physical therapy you currently specialize in, there should always be a comprehensive concern that...
Physical Therapy Marketing to Physicians
As a physical therapist, it is imperative that you engage in the process of marketing to patients that may have a need or an interest in the services and treatments that you offer; however, you must be willing to go a step further. By this, we mean marketing to the...
Finding a Target Audience for Your Physical Therapy Practice
When establishing your physical therapy practice, you must focus on aspects of both the physical practice and your online presence. Your location, the building that you select, and the community that you serve are all critical components to your overall success....
Social Media Ideas for Physical Therapists and PT Practices
It is an established fact that most adults conduct research on the internet. When compared to traditional research methods, the internet offers a vast array of advantages to those seeking information. These include higher levels of access to sensitive information,...
Creating a Physical Therapy Business Plan
If you are in the process of opening up a physical therapy practice or currently have one in place, it is essential that you create a business plan. It is a known fact that it is impossible to get exactly where you want to go without a plan in place. This is a highly...
Advancements in Physical Therapy for 2023
As a physical therapist, you are probably well aware of the fact that many new trends are emerging within the industry that has the potential to completely transform the care of patients. These advancements are aiding in ensuring that care is easier to administer for...
7 Simple Strategies for Marketing Your Physical Therapy Practice in the New Year
It is no secret that growth is often slow following the holiday season and into the new year. In the same respect, profits are often to come by – especially for physical therapy practices. The holiday season is full of expenses – décor, food, and gifts often put a...
