Blog
Physical Therapy Marketing to Physicians
As a physical therapist, it is imperative that you engage in the process of marketing to patients that may have a need or an interest in the services and treatments that you offer; however, you must be willing to go a step further. By this, we mean marketing to the...
Finding a Target Audience for Your Physical Therapy Practice
When establishing your physical therapy practice, you must focus on aspects of both the physical practice and your online presence. Your location, the building that you select, and the community that you serve are all critical components to your overall success....
Social Media Ideas for Physical Therapists and PT Practices
It is an established fact that most adults conduct research on the internet. When compared to traditional research methods, the internet offers a vast array of advantages to those seeking information. These include higher levels of access to sensitive information,...
Creating a Physical Therapy Business Plan
If you are in the process of opening up a physical therapy practice or currently have one in place, it is essential that you create a business plan. It is a known fact that it is impossible to get exactly where you want to go without a plan in place. This is a highly...
Advancements in Physical Therapy for 2023
As a physical therapist, you are probably well aware of the fact that many new trends are emerging within the industry that has the potential to completely transform the care of patients. These advancements are aiding in ensuring that care is easier to administer for...
7 Simple Strategies for Marketing Your Physical Therapy Practice in the New Year
It is no secret that growth is often slow following the holiday season and into the new year. In the same respect, profits are often to come by – especially for physical therapy practices. The holiday season is full of expenses – décor, food, and gifts often put a...
Osteoporosis Rehabilitation and Prevention
Osteoporosis is a type of disease that is known for decreasing the density of the bones. As a result of this decrease, the bones start to become brittle and exceptionally weak. This means that the bones have an increased risk of breaking easily. It is often identified...
Physical Therapists – A Network is Essential to Your Overall Success
If you own or operate a physical therapy practice, a dedicated network of professionals is advised to ensure your overall success. While it may be a challenging endeavor to discover this type of network, you will be pleased to know that a highly comprehensive one is...
How to Market Your Physical Therapy Practice
Not seeing results from your marketing efforts for your physical therapy practice? Yes, you are a healthcare professional, but remember, you are also an entrepreneur. By focusing on marketing your practice, you may attract more patients, your brand may become more...
Manual Physical Therapy is a ‘Hands On’ Specialty
If you are looking for a specialty in the physical therapy field, you should consider manual physical therapy. In short, it is a type of physical therapy that is directly administered with the hands instead of a type of machine or other type of device. You will...
The Biggest Challenges Facing Physical Therapists Today
While being a physical therapist is a highly rewarding position, it is also one that comes with its shares of challenges and issues – especially in today’s world. These complications extend past the costs associated with the educational background of the career and...
Physical Therapy Technician
Physical therapy technicians are professionals that help physical therapists with activities that are indirectly associated with the care of the patients that they serve. These professionals are also referred to as “physical therapy aides”. Individuals that take part...